We’re Not Satisfied: Faux-punk banter lads Slaves continue to miss the fucking point.
T7 editor, Jade Curson, looks forward to a year of new beginnings… Or not.
T7 editor, Jade Curson, looks forward to a year of new beginnings… Or not.
Three hours later, Slaves announced the launch of their new record label, Girl Fight. Along with the label reveal came the news of their first signing, Lady Bird, and it soon became clear that both were pretty inappropriately named (but then what more could we expect from two white dudes who chose to call their band ‘Slaves’?). The names are the only hint of a woman as far as the eye can see. The news broke via an exclusive interview with DIY, but it may as well have been sent out to everyone and their mums as a press release; within minutes, practically every site had swooped in to copy and paste bits and post it themselves as news. In the space of hours, the story of rad women fighting for a cause had been usurped by bland news about a bland band and their bland brands. Truly, hell is empty and all the devils are here.
Firstly, let’s deal with Lady Bird, because once this paragraph is over we can consign them to the rubbish bin of history where they desperately belong. Three white boys from Tunbridge Wells who have named their band after a non-existent female presence. Three top bloke banterlads writing a pretend-romanticised account of a night out in Spoons, which has the familiar “lol it’s good because it’s shit” disdain-disguised-as-affection which will surely garner them a few fans among Vice readers, at least. I’d draw a comparison to the sneering way Orwell wrote about the working classes if I didn’t think they’d take it as a compliment. I listened so that others might be spared, but it’s widely available on the internet if you hate yourself like I do.
Being a rubbish band with rubbish songs is hardly noteworthy in itself, but the problem with Lady Bird – and with Slaves launching a new label called Girl Fight without bothering to include any women – is that it’s indicative of a wider problem. While every female band competes against each other in the scramble for the token slot in shows and festival lineups, a myriad of all-male bands use the name and imagery of women to build their cool guy reputations. In an environment where women are already significantly underrepresented, it feels like just that extra kick in the teeth for men in bands to use the concept of womanhood as a marketable image. Something to be consumed, without agency and without voice. Cheap Girls. Hard Girls. Girls. Women. Girls in Hawaii. Shy Girls. Sea Girls. Human Woman. Rainy Day Women. Single Mothers. Motherhood. Strong Asian Mothers. And my personal love-to-hate favourites, a bunch of pre-NME makeover Kings of Leon-looking motherfuckers who called themselves Black Pussy. (BLACK. PUSSY. What the FUCK were you thinking??).
This trend seems to be on an upwards swing, and while yes, it might be Lady Bird like the insect (!), the fact is that there is more than one interpretation here. And whether they’re choosing to ignore this ambiguity or are actively playing on it, this proclivity to pick and choose what language means actually makes them the ideal first band to sign to Slaves’ new label. After all, Slaves have been courting name-related controversy for years, and seemingly have learnt nothing valuable from the experience. Confronted by music fans who felt that two white men calling themselves ‘Slaves’ was a bad look, the band have spent a lot of time and energy explaining that actually they meant it in a different way, and encouraging their critics to look up the dictionary definition of slavery. To reiterate their point, they told NME that they’re actually really inspired by black culture. So that’s settled. And in a way, it’s a relief that none of the outlets reporting feverishly on Girl Fight have bothered to stop and ask if this whole thing is really okay, because we’d probably just end up with a series of solemn-faced statements about misandry. How can the band be sexist? Their mothers were women. All the while adding more and more bands with names like Femme Fatale and Girl Power and The Suffragettes who release identical songs about being top lads getting up to their classic geezer hijinks.
And it’s mad isn’t it, how soul-crushingly normal this all seems. We are so far past the saturation point of bands who are just the ‘god grant me the confidence of a mediocre white man’ tote bag made flesh. But they just keep on coming. And all the while, women who fight for a place at the table are told that there just aren’t that many women in bands, there’s no demand, we’re not good enough, try harder and come back next year. The expectation being, of course, that we do not.
In the space of a few hours, the righteous work of Camp Cope was bustled out of my timeline by a legion of uniform, non-critical tweets about a white male band called Slaves launching a label called Girl Fight and signing an all-male band called Lady Bird. As on Twitter, so in real life. Slaves faced a wave of backlash for their ill-advised choice of name, and instead of learning from it and growing as people, seem to have decided to double down and go for the appropriation bingo full house. They’ve faced no real adversity in the press, felt no consequences, and so they have learned nothing.
In November, Camp Cope released ‘The Opener’, a song which detailed the double standard that continues to flourish in the music industry (and, arguably, everywhere else):
“You worked so hard but we were ‘just lucky’
To ride those coat tails into infinity
And all my success has got nothing to do with me
Yeah, tell me again how there just aren’t that many girls in the music scene”